The Fallacy of DIY Coaching

Do-It-Yourself Coaching Fails to Score

I recently read an article in a magazine titled – Be Your Own Life Coach. The article notes: “A 2013 study by Stanford University and The Miles Group shows that two-thirds of CEOs are not receiving coaching from sources outside their companies, and 100 percent of participants wish they were.”

“Self-coaching, by applying professional coaching techniques to your own goals and experiences, is not only viable but the ultimate goal that coaches help clients achieve. It takes discipline and dedication, but it can be done.”

I can’t argue with this, but the fact remains that very few people have the discipline and dedication needed to change and replace long-standing behavior and habits. People hire professional coaches not only for knowledge and an outside perspective, but most critically for the psychological, emotional and physical support needed to effect lasting change.

solo life coachThe article lists 5 points to address when taking on the job of being your own life coach:

  1. Identify Areas for Improvement
  2. Set Manageable Goals
  3. Gather Support
  4. Set Life-Coaching Affirmations
  5. Be Prepared for Setbacks

While many people can list a few areas where they would like to improve, it is often the case that they overlook more fundamental issues that cause or support established patterns they want to change. A coach offers insight into these conflicts and helps to focus work and attention where it will be the most productive.

Setting manageable goals can be challenging as well. While there are thousands of books and articles on this subject, few have the objectivity to do this and stick with it over the course of a 2 or 3 years.

Gathering the right kind of support is critical, ergo, a coach. In general, the people around us tend to support our existing habits and behaviors. I think most of us have experienced how friends and family can resist or reject attempts on our part to change.

Do-it-yourself coaching may be possible at the individual level, but a great deal of coaching addresses team work dynamics, an area hard to master without outside help. How many members of any sports team skip team practice and self-coach?

I think there are people who could succeed with DIY Coaching, but they are the exception, not the rule. Perhaps it’s not a question of going solo as much as finding the right coach, at the right price and establishing the schedule that works best for you.